Introducing: Confer With Live – Our New and Improved Platform
As the demands of D2C consumer brands continue to evolve, so too must the tools and solutions brands and retailers use to meet those demands. That’s why we are excited to announce the launch of Confer With’s new and improved platform, Confer With Live, which has been meticulously crafted to address the needs of direct-to-consumer […]
Grow your Direct-to-Consumer E-commerce Brand 2023
So, you’ve started a direct-to-consumer challenger brand, but you want to take it one step further? In the world of digital innovation, who wouldn’t? However, with the amount of growth in existing e-commerce giants and other brands and retailers, it can often be easy to get lost in the wave of competition – not an […]
What Can the Retail Industry Learn from Apple Launching Live One-to-One Video Shopping?
As of March 2023, Apple announced the launch of ‘Shop with a Specialist over Video’, a new live one-to-one video shopping experience on their website for customers in the United States. Through a safe and secure one-way video shopping session, ‘Shop with a Specialist over Video’ connects customers looking to purchase an iPhone with an […]
Overcoming the Customer Pain Points in E-commerce Product Selection with Live Video Shopping
E-commerce brands and retailers are always on the lookout to improve their customer experience and stand out in a busy online marketplace. One area which many may struggle with, or perhaps not have even thought of, is product selection. This may include the customer having difficulty visualising the product beyond static images and product descriptions, […]
How to Grow your Beauty Brand in 2023
The beauty industry is a dynamic and rapidly expanding market, presenting significant opportunities for businesses to expand their reach and revenue. With the rise of e-commerce and shifts in consumer behaviour, beauty brands have more avenues than ever to reach and engage with potential customers. By implementing these strategies, your brand can take advantage of […]
What to Consider when Implementing Live One-to-One Video Shopping Onto Your E-commerce Site to Overcome Customer Pain Points
As e-commerce continues to grow, brands and retailers are seeking new and innovative approaches to provide a personalised shopping experience that sets them apart from competitors. Live one-to-one video shopping enables brands and retailers to connect with customers in real-time and offer tailored assistance to target their pain points. This technology has the potential to […]
How Live Video Shopping is Improving Employee Satisfaction and Retention in Retail
Retail is an industry known for high turnover rates, with sales staff turnover averaging over 60%. The challenges of employee satisfaction and retention in retail are well documented, with limited opportunities for growth and advancement and lack of work-life balance often cited as key factors. However, live video shopping is emerging as a game changer, […]
What Can We Learn from Meta Shutting Down Their Livestream Shopping Services on Facebook and Instagram?
As of August 2022, and March 2023, Meta will no longer continue with their livestreaming services on Facebook and Instagram, respectively. These announcements come as part of Meta’s decision to focus on Reels on the social media platforms, which are short-form video content online users are consumed with on TikTok, as well as pumping their […]
10 Reasons Why You Need Live Video Shopping in 2023
Live video shopping can be described as a tool where live streaming and e-commerce intertwine to provide an in-store shopping experience online.
How Much Daily Traffic are Online Retailers Missing Out On?
Question: When do you think your retail store’s busiest hours are? Answer: It’s not in the morning just before work, it’s not even when most people are taking their lunch break. It’s actually when the average 9-5 ‘workday’ is over, and people are relaxing at home, scrolling on their phones with their feet up after […]
