Leveraging Live Video in E-commerce: Trends, Customer Motivations, and Overcoming Objections
The integration of live video into e-commerce is a trend that is rapidly gaining traction, driven by a growing demand for more interactive and personal online shopping experiences. Despite its potential, some businesses remain sceptical, doubting whether their customers would engage in video calls. This article explores the increasing “demand for live video” in e-commerce, […]
Maximizing Customer Engagement: Integrating Chat and Live Video for Dynamic Communication
The integration of chat and live video into e-commerce platforms marks a pivotal shift in digital customer engagement. In a world where immediacy and personal connection are key to customer satisfaction, the fusion of these two dynamic communication methods has become increasingly essential. Businesses, however, often hesitate, fearing the complexity and resource implications of such […]
Revolutionising Brand Representation: Outsourcing for Superior Online Engagement and Flexibility
The growing trend of outsourcing brand representatives is gaining momentum. This approach, while promising enhanced customer interaction and sales, often meets scepticism. Many businesses doubt the ability of external representatives to authentically embody their brand online. This article explores how the concept of “outsourcing brand representatives” is not only addressing these challenges but also revolutionizing […]
Introducing: Confer With Live – Our New and Improved Platform
As the demands of D2C consumer brands continue to evolve, so too must the tools and solutions brands and retailers use to meet those demands. That’s why we are excited to announce the launch of Confer With’s new and improved platform, Confer With Live, which has been meticulously crafted to address the needs of direct-to-consumer […]
What is Confer With and how does it relate to retail?
Let’s start with a definition of confer with….. Everybody knows the term. It might conjure up visions of judges conferring about a result in the olympics, experts discussing an issue to get some form of clarification. The Cambridge dictionary has the following definition:
