Best Shopify Apps 2023 to Boost your Online E-commerce Sales
As an e-commerce business owner, it’s crucial to increase conversion rates, attract new customers, and grow your business. Fortunately, there are numerous Shopify apps available to assist with these objectives. In this article, we’ll showcase a curated selection of the best Shopify apps 2023 designed to optimise your store and enhance your customers’ shopping experience. These […]
How Live Video Shopping is Improving Employee Satisfaction and Retention in Retail
Retail is an industry known for high turnover rates, with sales staff turnover averaging over 60%. The challenges of employee satisfaction and retention in retail are well documented, with limited opportunities for growth and advancement and lack of work-life balance often cited as key factors. However, live video shopping is emerging as a game changer, […]
How Businesses Can Improve Their NPS Score in Retail with Live Video Shopping
Net Promoter Score (NPS) is a crucial metric for businesses to measure customer satisfaction and loyalty. In today’s fast-paced world, customers expect seamless and personalised shopping experiences, and retailers are facing the challenge of keeping up with these demands. Live video shopping is a new way for retailers to provide customers with an immersive and […]
How to Create a Personalised Video Experience for the Jewellery and Watch Sector
In the luxurious jewellery and watch sector, providing a personalised and unique experience for customers is paramount in fostering brand loyalty and driving sales; the biggest innovators are using video experiences. By creating a refined video shopping experience for each customer, jewellery and watch brands can showcase their timeless products and services in a way […]
How to Create a Personalised Video Experience for the Home and Garden Sector
In the contemporary home and garden sector, providing a personalised and unique experience for customers is paramount in fostering brand loyalty and driving sales; the biggest innovators are using video experiences. By creating a versatile and convenient video shopping experience for each customer, home and garden brands can showcase their stylish products and services in […]
Shop Face-to-Face: The Advantages of Live Video Shopping Over Live Chat in the Consumer Electronics Industry
The way consumers shop is constantly evolving, and the consumer electronics industry is no exception. With the rise of technology, shopping online has become the norm for many customers, but the human touch still plays an important role in the purchasing decision. As the demand for personal and convenient shopping experiences continues to grow, live video […]
Live Video Shopping vs. Pre-recorded Product Videos: Which is More Effective for Sales?
Find out the difference between live video shopping and pre-recorded product videos, and which is more effective for driving online sales
How to Create a Personalised Video Experience for the Luxury Sector
Learn how retailers can create the ultimate personalised video experience for the luxury sector with live one-to-one video shopping
How Does Video Commerce Replicate the In-store Shopping Experience?
Learn how businesses can use video commerce to replicate the in-store shopping experience when customers browse and purchase online
What is Live Commerce and Why it Matters in 2023 Planning
Find out more about the importance of live commerce, how it creates value, how to get started, and the trends we can expect to see.