This year’s Ecommerce Expo was truly something special. The buzz around the future of retail was contagious, and we couldn’t have been more excited to meet so many forward-thinking individuals, all eager to step into the next chapter of eCommerce.
One of the most rewarding moments for us was the incredible conversations at our stand. It was such a pleasure to hear from retailers, tech innovators, and eCommerce leaders. Your fresh ideas and enthusiasm really inspired us to keep pushing the boundaries of what live video shopping can do.
We loved sharing our ideas and insights on 1-to-1 Live Video Shopping during our talks. We discussed how real-time, personalized interactions are becoming a game-changer for customer experiences. With CSAT scores soaring past 90%, it’s clear that video shopping is not just a trend—it’s reshaping the way retailers connect with customers and is driving the future of seamless, engaging retail experiences.

1-to-1 Live Video Shopping: Insights from the Ecommerce Expo’s 94 CSAT Session
On Wednesday, Confer With CEO Serge Milbank shared eye-opening insights about the future of digital marketing through live commerce. In his talk titled “94 CSAT: 1-to-1 live video shopping experiences: here’s how to market them”, he highlighted how integrating 1-to-1 live video shopping into eCommerce is reshaping the customer experience in eCommerce. By mimicking the personal touch of in-store assistance, brands can significantly improve both customer satisfaction and conversion rates. It’s not just a trend but a way for businesses to stay competitive in a fast-paced digital world. For a deeper dive into this topic, check out our guide “Unlocking Customer Satisfaction: The Power of NPS in Live Video Shopping“.
Learn more: What Is Customer Satisfaction Score (CSAT) and How to Measure It?
Thursday talk on 1-to-1 live video shopping: redefining omnichannel for next era of eCommerce
On Thursday at Ecommerce Expo, Serge emphasized how 1-to-1 live video shopping is reshaping the retail landscape by merging the online and in-store experience. This personalized approach not only boosts conversion rates but also increases the average value of customer orders and creates a more interactive, engaging shopping journey. If you’re interested in learning more about how live commerce can elevate customer interactions and how AI can help scale these efforts, make sure to read our blog “The Future of Live Shopping: Immersive Techniques to Boost Engagement in 2024“.

The Future of Customer Experience in eCommerce: Key Takeaways from the Ecommerce Expo
A heartfelt thank you to everyone who visited us at the Ecommerce Expo—it was a pleasure to have you with us. We especially want to recognize the incredible efforts of the event organizers, who truly made the day remarkable. The conversations, ideas, and energy shared during the event were nothing short of inspiring.
As we move forward, we’re filled with excitement for what’s to come. The insights and discussions from the event will continue to shape the customer experience in eCommerce, and we look forward to maintaining this momentum in the months ahead.
This is just the beginning for us at Confer With. Our journey into the future of eCommerce is packed with innovation, creativity, and growth. Stay connected as we unveil new advancements and continue to explore the power of live commerce. The best is yet to come!