The shift where online retail is growing, and offline retail is contracting is happening. In the retail industry we are seeing a change in balance of the old sales channels, where there is an advancement of the largest online brands. Organisations can now go digital overnight, and can bring both engagement and higher conversion rates into stores.
Related Articles
How Live Video Shopping is Powering 5G Retail
Lower latency, higher speeds and larger capacity has gifted 5G retail with immense opportunities. As we are entering into a new generation of blended retail, it all creates added pressure to be equipped with the right technology. In today’s article, we explore how Confer With is powering 5G retail with smooth live video shopping experiences. We are […]
A Guide to Shoppable Video Platforms – Which One is Right for you?
From TikTok, Snapchat to Instagram, we explore one to many and one to one shoppable video.
Power your online to offline (O2O) strategy with live video shopping
The pandemic flipped retail on its head with many brands turning 100% eCommerce within a matter of weeks. But as we are now finding our feet again, retail has become an incredibly exciting space. You could argue it is filled with uncertainty, but it is a time to capture this new demand in online to offline […]
