Categories
omnichannel

Why Gamification is Important for Ecommerce: The Future of Retail

ECommerce and Gamification   Online shopping is boring. And it has been for some time. The result often leads to a short duration time per user roughly equating to a two-minute session. In that time, it is incredibly difficult to capture, engage and convert a potential customer’s intent. The lack of retention continues to rise across the retail industry and the […]

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27 May, 2021

The Top 5 Benefits of Headless Commerce

Headless commerce opens opportunities for eCommerce stores to get creative without back-office constraints. In a previous article (which we’d love for you to check out!) we spoke about how live video shopping is a great headless commerce tool to drive revenue through digital touchpoints and how it leverages data to operate a fully immersive store […]

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18 May, 2021

How Conversational Commerce Supports Clienteling

Throughout lockdown, online shopping had been the saving grace for many retailers. A year on from the start of the UK lockdown, eCommerce sales accounted for 34.7% of all retailing for March 2021. Meanwhile, there are fewer customers entering brick-and-mortar stores, which has won over those lost consumers online. This has prompted brands to rethink their existing eCommerce system and digitise the shopping experience that wins customers but leads […]

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5 May, 2021

What are Virtual Stores? Why Should Brands Get Involved?

The virtual store is a technological exploration into the personal experience between retail and customers, offering a blended experience that is redefining the way we shop.  In this article, we’ll uncover what virtual stores are and how it equips retailers for the future.   What is a Virtual Store?  Everything from a physical store that the customer […]

Categories
Livestream eCommerce

The Top 5 Benefits of Headless Commerce

Headless commerce opens opportunities for eCommerce stores to get creative without back-office constraints. In a previous article (which we’d love for you to check out!) we spoke about how live video shopping is a great headless commerce tool to drive revenue through digital touchpoints and how it leverages data to operate a fully immersive store […]

Related Articles

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16 Jun, 2021

Powering Online Retail Customer Experiences: Confer With x Appointedd

Confer With x Appointedd are celebrating the start of a cutting-edge partnership. The joint solution will power virtual customer experiences that drives higher basket values, conversions and personalised experiences.

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10 Jun, 2021

How Phygital Retail Supports The New Digital Consumer

How can phygital retail support the new digital consumer? Throughout the pandemic, the use of digital services rose to record levels, but this dramatic push was influenced by the heavy physical restrictions in place. As restrictions ease in 2021 and digital consumers have the option to switch again – what will happen? Will they stay […]

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29 Mar, 2021

Adapt to Online Shopping Boom with Live Video Shopping

The online shopping demand is growing with no intention of slowing down. By the end of 2021, there will be an estimated 2.14 billion digital buyers, globally. Combine that the unfortunate rise in store closures and this number is only expected to rise. This prompts the question – how can businesses adapt to the increase in […]

Categories
Clienteling omnichannel

How Conversational Commerce Supports Clienteling

Throughout lockdown, online shopping had been the saving grace for many retailers. A year on from the start of the UK lockdown, eCommerce sales accounted for 34.7% of all retailing for March 2021. Meanwhile, there are fewer customers entering brick-and-mortar stores, which has won over those lost consumers online. This has prompted brands to rethink their existing eCommerce system and digitise the shopping experience that wins customers but leads […]

Related Articles

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7 May, 2021

Virtual Shopping – Everything You Need To Know

As we emerge from lockdown to revitalise the high-street there is no denying shopping habits have changed. From being glued to mobile devices at home, making impulse purchases and living a far more digitised life, the experience of in-store shopping is now being reflected online too. And while fewer consumers are shopping in the high-street, virtual shopping combines the best elements of online shopping and […]

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25 Mar, 2021

Why Retailers Should Invest in Virtual Clienteling

Virtual clienteling is redefining customer service and retailers should be reinventing their strategies to stay ahead of the curve. Here’s 5 reasons why virtual clienteling is important.

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4 Feb, 2021

What is Clienteling and Why it Matters in 2021

What is clienteling and why does it matter in 2021? For years, retailers have established meaningful customer relationships by using data-driven tools. Find out why it remains important during shop closures and COVID-19.

Categories
omnichannel

What are Virtual Stores? Why Should Brands Get Involved?

The virtual store is a technological exploration into the personal experience between retail and customers, offering a blended experience that is redefining the way we shop.  In this article, we’ll uncover what virtual stores are and how it equips retailers for the future.   What is a Virtual Store?  Everything from a physical store that the customer […]

Related Articles

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21 Jun, 2021

Transforming eCommerce With Our Immersion Tools

Confer With has disrupted and transformed the way online brands can connect to their customers via live video shopping. Here we talk about our demonstration feature which empowers retail teams to display imagery, video and product specifications from their entire product inventory. Since the birth of the pandemic, the announcement of store closures and social […]

image alt

29 Mar, 2021

Adapt to Online Shopping Boom with Live Video Shopping

The online shopping demand is growing with no intention of slowing down. By the end of 2021, there will be an estimated 2.14 billion digital buyers, globally. Combine that the unfortunate rise in store closures and this number is only expected to rise. This prompts the question – how can businesses adapt to the increase in […]

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17 Mar, 2021

Competing on Price or Value – How to Win on Value

Should your e-commerce business compete with other companies with price or focus on sustainability by competing by value? This article speaks about the disadvantages of competing on price and why brands should switch to value instead. 

Categories
Livestream Retail

Guide to Improving Ecommerce Conversion Rates

It’s no secret that eCommerce conversion rates sit low. But we are here to change that. The first step is to identify those underlying factors of why your conversion rates are falling flat, and what we can do to improve those rates for the long-term. Here, we explore some examples of how you can improve […]

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21 Jun, 2021

Transforming eCommerce With Our Immersion Tools

Confer With has disrupted and transformed the way online brands can connect to their customers via live video shopping. Here we talk about our demonstration feature which empowers retail teams to display imagery, video and product specifications from their entire product inventory. Since the birth of the pandemic, the announcement of store closures and social […]

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27 Apr, 2021

Buying Watches via Live Video Shopping – The Use Case

How do you improve watch sales in a socially distanced retail environment? Here is the use case for improving conversion and average order value via live video shopping.

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23 Mar, 2021

Technology Use Case – How to Sell via Live Video Shopping

How can you sell high consideration technology products online? Find out in this use case.

Categories
Clienteling

Why Retailers Should Invest in Virtual Clienteling

Virtual clienteling is redefining customer service and retailers should be reinventing their strategies to stay ahead of the curve. Here’s 5 reasons why virtual clienteling is important.

Related Articles

image alt

18 May, 2021

How Conversational Commerce Supports Clienteling

Throughout lockdown, online shopping had been the saving grace for many retailers. A year on from the start of the UK lockdown, eCommerce sales accounted for 34.7% of all retailing for March 2021. Meanwhile, there are fewer customers entering brick-and-mortar stores, which has won over those lost consumers online. This has prompted brands to rethink their existing eCommerce system and digitise the shopping experience that wins customers but leads […]

image alt

7 May, 2021

Virtual Shopping – Everything You Need To Know

As we emerge from lockdown to revitalise the high-street there is no denying shopping habits have changed. From being glued to mobile devices at home, making impulse purchases and living a far more digitised life, the experience of in-store shopping is now being reflected online too. And while fewer consumers are shopping in the high-street, virtual shopping combines the best elements of online shopping and […]

image alt

4 Feb, 2021

What is Clienteling and Why it Matters in 2021

What is clienteling and why does it matter in 2021? For years, retailers have established meaningful customer relationships by using data-driven tools. Find out why it remains important during shop closures and COVID-19.

Categories
Livestream eCommerce omnichannel

Why Live Video Shopping is the Answer to Ecommerce Personalisation

eCommerce personalisation is at the forefront of any online strategy. And with many platforms that sit on mountains of data, it is advised to tailor experiences to your segmented audiences. However, if you are an eCommerce platform looking to offer hyper-personalisation and a truly unique approach then live video shopping is your answer.

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Categories
News

Spotlight: Confer With at Figaro Digital – Beauty Retail

Confer With joined Figaro Digital to discuss the latest digital marketing tips and trends in the beauty industry. Our CEO Serge Milbank talks how beauty retailers can engage with customers via online video and how to supercharge conversions.

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19 Sep, 2020

The Beauty use case for live video shopping

Live video Shopping makes sense for the beauty industry. In practice, how does it make sense? We bring to life the beauty use case – taking you step by step through how a live video shopping experience takes place in beauty.

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7 Sep, 2020

Why live shopping and the beauty industry are a perfect match

Live shopping in beauty has great potential. The intimate nature of engagement and product immersion, the channels customers and brands are used to using are changing rapidly and there are high value customers at stake. All of these factors point to an opportunity for forward thinking brands to get a step ahead of the competition as footfall is compromised and personal contact is discouraged in the current climate.

Categories
omnichannel

Identifying Customer Needs with Live Video Shopping

What are customer needs in the context of video commerce? This article will address the different ways of approaching customer satisfaction and how you can improve it.

Related Articles

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21 Jun, 2021

Transforming eCommerce With Our Immersion Tools

Confer With has disrupted and transformed the way online brands can connect to their customers via live video shopping. Here we talk about our demonstration feature which empowers retail teams to display imagery, video and product specifications from their entire product inventory. Since the birth of the pandemic, the announcement of store closures and social […]

image alt

16 Jun, 2021

Powering Online Retail Customer Experiences: Confer With x Appointedd

Confer With x Appointedd are celebrating the start of a cutting-edge partnership. The joint solution will power virtual customer experiences that drives higher basket values, conversions and personalised experiences.

image alt

10 Jun, 2021

How Phygital Retail Supports The New Digital Consumer

How can phygital retail support the new digital consumer? Throughout the pandemic, the use of digital services rose to record levels, but this dramatic push was influenced by the heavy physical restrictions in place. As restrictions ease in 2021 and digital consumers have the option to switch again – what will happen? Will they stay […]

Categories
Livestream eCommerce Livestream Retail

Video shopping – Beyond Influencers and Youtube

Video Shopping and Influencers – With Live Stream Shopping gaining traction, Confer With looks at the impact beyond the demand awareness created by influencers and explores the impact on consideration.

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12 Feb, 2021

Why Live Stream Shopping is Great Omnichannel Marketing

Omnichannel marketing removes barriers. Live stream shopping builds bridges between the virtual and physical space. Find out how your business and customers can benefit from creating a meaningful shopping experience