4 Ways to Get More from Less Marketing Budget Through Customer Experience

Let’s face it, marketing can be a major expense for brands and retailers. But what if there was a way to get more out of your marketing budget without breaking the bank? One strategy that’s becoming increasingly popular is to focus on creating memorable experiences for your customers. By putting the customer experience at the […]
Shop Face-to-Face: The Advantages of Live Video Shopping Over Live Chat in the Consumer Electronics Industry

The way consumers shop is constantly evolving, and the consumer electronics industry is no exception. With the rise of technology, shopping online has become the norm for many customers, but the human touch still plays an important role in the purchasing decision. As the demand for personal and convenient shopping experiences continues to grow, live video […]
How to Increase Average Order Value on Shopify

Increasing your average order value on Shopify goes beyond seasonal promotions. Learn how to combine data, customer understanding and user experience to improve average order value
What is Average Order Value or AOV?

Here is a a usable definition of average order value and how it relates to e-commerce. Find out why it matters so much and what outcomes you can affect.