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omnichannel

Why Gamification is Important for Ecommerce: The Future of Retail

ECommerce and Gamification   Online shopping is boring. And it has been for some time. The result often leads to a short duration time per user roughly equating to a two-minute session. In that time, it is incredibly difficult to capture, engage and convert a potential customer’s intent. The lack of retention continues to rise across the retail industry and the […]

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27 May, 2021

The Top 5 Benefits of Headless Commerce

Headless commerce opens opportunities for eCommerce stores to get creative without back-office constraints. In a previous article (which we’d love for you to check out!) we spoke about how live video shopping is a great headless commerce tool to drive revenue through digital touchpoints and how it leverages data to operate a fully immersive store […]

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18 May, 2021

How Conversational Commerce Supports Clienteling

Throughout lockdown, online shopping had been the saving grace for many retailers. A year on from the start of the UK lockdown, eCommerce sales accounted for 34.7% of all retailing for March 2021. Meanwhile, there are fewer customers entering brick-and-mortar stores, which has won over those lost consumers online. This has prompted brands to rethink their existing eCommerce system and digitise the shopping experience that wins customers but leads […]

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5 May, 2021

What are Virtual Stores? Why Should Brands Get Involved?

The virtual store is a technological exploration into the personal experience between retail and customers, offering a blended experience that is redefining the way we shop.  In this article, we’ll uncover what virtual stores are and how it equips retailers for the future.   What is a Virtual Store?  Everything from a physical store that the customer […]

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Virtual Shopping

Virtual Shopping – Everything You Need To Know

As we emerge from lockdown to revitalise the high-street there is no denying shopping habits have changed. From being glued to mobile devices at home, making impulse purchases and living a far more digitised life, the experience of in-store shopping is now being reflected online too. And while fewer consumers are shopping in the high-street, virtual shopping combines the best elements of online shopping and […]

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18 May, 2021

How Conversational Commerce Supports Clienteling

Throughout lockdown, online shopping had been the saving grace for many retailers. A year on from the start of the UK lockdown, eCommerce sales accounted for 34.7% of all retailing for March 2021. Meanwhile, there are fewer customers entering brick-and-mortar stores, which has won over those lost consumers online. This has prompted brands to rethink their existing eCommerce system and digitise the shopping experience that wins customers but leads […]

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25 Mar, 2021

Why Retailers Should Invest in Virtual Clienteling

Virtual clienteling is redefining customer service and retailers should be reinventing their strategies to stay ahead of the curve. Here’s 5 reasons why virtual clienteling is important.

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4 Feb, 2021

What is Clienteling and Why it Matters in 2021

What is clienteling and why does it matter in 2021? For years, retailers have established meaningful customer relationships by using data-driven tools. Find out why it remains important during shop closures and COVID-19.