The Light Salon realised that to provide world-class client support they needed the technology to match. Their aim was to bridge the gap between physical and online to replicate powerful in-store interactions from the comfort of their client’s homes.
Confer With and The Light Salon partnered to empower their staff with live video shopping technology. Their expert team can connect to clients via video and engage in a two-way consultation using a virtual shared basket. From there, the expert can identify the needs of the client, discuss skin types, and switch through their entire product catalogue as preferences are expressed.
The Light Salon product feed has been fully integrated into the Confer With video shopping platform, meaning the team can make relevant recommendations based on a buy flow provided by Confer With.