Understanding that customer experience is real time underscores the importance of finding solutions that respond to customers needs in the same timeframe.
There are clear customer trends emerging that have accelerated to the point that we didn’t expect to happen in 2020. Most retail isn’t ready for this. The future of retail relies on the confluence of the strengths of online and retail.
Clienteling is a methodology used in retail to establish and deepen relationships with important customers over time. Here are the key elements of the methodology that need to be considered