What Can the Retail Industry Learn from Apple Launching Live One-to-One Video Shopping?

As of March 2023, Apple announced the launch of ‘Shop with a Specialist over Video’, a new live one-to-one video shopping experience on their website for customers in the United States. Through a safe and secure one-way video shopping session, ‘Shop with a Specialist over Video’ connects customers looking to purchase an iPhone with an […]
How to Create a Personalised Video Experience for the Jewellery and Watch Sector

In the luxurious jewellery and watch sector, providing a personalised and unique experience for customers is paramount in fostering brand loyalty and driving sales; the biggest innovators are using video experiences. By creating a refined video shopping experience for each customer, jewellery and watch brands can showcase their timeless products and services in a way […]
How to Create a Personalised Video Experience for the Home and Garden Sector

In the contemporary home and garden sector, providing a personalised and unique experience for customers is paramount in fostering brand loyalty and driving sales; the biggest innovators are using video experiences. By creating a versatile and convenient video shopping experience for each customer, home and garden brands can showcase their stylish products and services in […]
How Does Video Commerce Replicate the In-store Shopping Experience?

Learn how businesses can use video commerce to replicate the in-store shopping experience when customers browse and purchase online