Spikes in Covid 19 infections are evident in the North of England and Scotland. Regional footfall is slipping behind the national average in the East, North & Yorkshire, Scotland and Wales.
Understanding that customer experience is real time underscores the importance of finding solutions that respond to customers needs in the same timeframe.
The road to retail recovery isn’t going to be easy for retail. Severely damaged footfall figures results in the need for quality of interaction between retail experts and shoppers rather than packed stores. Human capital is an asset the retailer utilise to help recovery.
What are the various ways to define footfall and what are the decisions made in the back of footfall changes. The implications of the COVID-19 lockdown on footfall are discussed.