Planning for the aftermath of Black Friday? Video Commerce will help
We all know demand collapses after Black Friday and recovers slowly. Video Commerce using live shopping provides a way to recover demand fast.
Clienteling and Video Commerce – What’s The Link?
Combining video commerce and clienteling technologies provides an opportunity for retailers to deepen the relationship with customers. Video commerce can provide a richer experience where needs are met and clienteling tools ensure that relationship continues over time. Find out how they link and how you can benefit
Live video shopping with Furniture & Homewares
How do you improve furniture sales in a socially distanced retail environment? Here is the use case for improving conversion and Average Order Value via livestream video shopping. A great pivot for an industry hampered by social distancing.
The Fashion use case for live video shopping
Live video Shopping makes sense for the fashion industry. In practice, how does it make sense? We bring to life the fashion use case – taking you step by step through how a live video shopping experience takes place in apparel.
How video shopping improves conversion
How does live video shopping improve conversion? The good news is that the best of Retail eCommerce combine to supercharge conversion. This article breaks down the elements of a successful conversion in face to face video commerce.
The Beauty use case for live video shopping
Live video Shopping makes sense for the beauty industry. In practice, how does it make sense? We bring to life the beauty use case – taking you step by step through how a live video shopping experience takes place in beauty.
Why live video shopping and the beauty industry are a perfect match
Live shopping in beauty has great potential. The intimate nature of engagement and product immersion, the channels customers and brands are used to using are changing rapidly and there are high value customers at stake. All of these factors point to an opportunity for forward thinking brands to get a step ahead of the competition as footfall is compromised and personal contact is discouraged in the current climate.
Scaling video commerce – how the operating model is changing
This article talks through how the operating model of retail is the starting point in scaling video commerce, but by no means the end point. The retail operating model will now evolve quite quickly to adapt to the growth of video commerce.
Video shopping strategy possibilities with Confer With
Now that video in eCommerce is possible at scale, what are the strategic possibilities in the pursuit of greater conversion and revenue? This article discusses some early lessons we can take from live stream video shopping – and the implications for eCommerce and Retail Strategy.
Visual merchandising in video shopping – how it works
Visual merchandising is a powerful tool. Part art, part science – and its hugely important in live stream video commerce. Find out more about how to visual merchandising can make the difference to your video shopping launch.
